Case study:
Growth Hacking on Social Media
& Community
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Expertise
- Social Media and Digital Audit - Market Research - Competitive Analysis - Growth Hacking Plan & Strategy - Customer Journey - Social Listening - Social Media Strategies -Social Media Content Plan Tracking & Evaluation
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Region(s)
South East Asia Region
Company background
S.A.M. Trade (Samtrade) is an award-winning Singapore broker presented in South-East Asia and China. It was founded in 2015 serving over 200,000 clients worldwide. The offerings include forex, commodities, crypto, and CFD trading. Copy-trading platform is developed.
The Challenges
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Samtrade FX ran on social media channels including Facebook, LinkedIn and YouTube.
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The growth performance was not satisfying.
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They desired to archive higher number of followers on Facebook.
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The approaches
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Audited the Facebook Page
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Analyze the reasons for low performance
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Delivered a 6-months of Facebook management plan on a slim budget and massive growth.
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The strategies covered engagement marketing and nurturing marketing.
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Marketing initiatives that aligned with the marketing plan.
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Daily tracking and report the performance weekly of post engagements and budget.
The key results
+20%
The Engagement Rate Increased 20%
100K
The Number of Page Followers Reach to 100K from 70K in 3 Months
Launched
Monthly Marketing Campaign Plan & Execution was launched